Custom Facebook Business Pages
Gain credibility
A well designed and executed Facebook Business Page speaks volumes about your organization. When a user visits your website and then browses to your Facebook Page, they instantly establish trust in your business when they see hundreds of others have interest in your company as well. Facebook business pages also display that you care about the relationship between you and the customer and strengthens the customers peace of mind. If you’re going to publish a Facebook business page, do it right with company branding, applications, custom tabs and contact forms. Don’t lose credibility by having a generic business page that hurts your company’s image.
A Facebook business page increases your search engine rankings
A Facebook business page is an amazing resource for Search Engine purposes, you can optimize your fan page using targeted keywords and strategic wording. The cool thing is it will be picked up internally by Facebook as well as by all the major search engines. Also, search engines love, LOVE when your business page and regular website are linking to each other.
A Facebook page is the preferred method of communication by your audience
Many major corporations are using the power of a Facebook Fan Page to drive traffic and increase sales, this type of targeted advertising is rapidly becoming one of the preferred forms of Internet Marketing for business’s across the globe. Next time you’re watching a commercial, pay attention to the web address that is publicized; most likely it is their Facebook page. Why? Because a Facebook page allows you to target your customers in an efficient, cost effective matter instantaneously. It’s the most effective marketing tool ever.
You can better understand your customer
Facebook Insights provides Facebook Page owners with metrics around their content. By understanding and analyzing trends about user growth and demographics, consumption of content, and creation of content, Page owners are better equipped to improve their business and relationships with Facebook.
The facts
- More than 800 million active users
- More than 50% of the active users log on to Facebook in any given day
- Average user has 130 friends
- More than 350 million active users currently access Facebook through their mobile device
- 40% of business already have a Facebook Page, including your competition
